Insights

The latest news, trends, and insights in live and virtual event and experiential and content marketing.

Producing a Hybrid Event:

October 4, 2021

5 Tips from Cramer Hybrid events bring audiences together in an exciting and flexible...

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Reacting to the 73rd Primetime Emmy Awards:

September 20, 2021

What We Loved and What Hollywood Needs to Take Note Of: The Emmys, or...

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Patient Community

How Content Builds Patient Communities

September 14, 2021

How do you keep a patient engaged in their treatment plan when success on...

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Facebook Horizons: What Does it Mean for Events?

August 27, 2021

Virtual reality meetings. You probably heard of the idea years ago, and now they’re...

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Optimizing Your Audience Engagement Strategies

August 12, 2021

Worried about keeping your audience engaged in this new hybrid environment? Relax! After spending...

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4 Ways to Produce a Hybrid Event

August 5, 2021

Virtual events were a temporary solution, right? So, we thought. One thing has become...

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How to Extend the ROI from Your Hybrid Event

July 28, 2021

Many investments go into every event: the venue, the platform, the production, and the...

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3 Questions to Answer for a Successful Virtual Investor Day

April 27, 2021

Moving online allows investor relations professionals to reimagine investor day events and make them...

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