Insights

The latest news, trends, and insights in live and virtual event and experiential and content marketing.

Are Emotions the Best Measurement of Experiential Marketing?

September 7, 2019

Experiential measurement was a hot topic at Event Marketer’s Experiential Marketing Summit in May....

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What is Interactive Video

What is Interactive Video?

June 14, 2019

What’s the magic about Choose Your Own Adventure? Remember those quick-read paperbacks you may...

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employee engagement activations

Why You’ll See More Employee Engagement Activations At Work

May 30, 2019

While the “consumerization” of B2B marketing and events are gaining momentum, brands understand that...

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Experiential Marketing Summit

EMS 2019 Reactions

May 18, 2019

The Experiential Marketing Summit 2019, the three-day conference for event industry professionals, concluded in...

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Announcing Hidden Gems: The First-Ever Award Program for Small and Mid-Sized B2B Events

Announcing Hidden Gems: The First-Ever Award Program for Small and Mid-Sized B2B Events

May 14, 2019

Event Marketer, the industry’s leading source of information for strategic brand-side event marketers and...

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What is the ROI of a Brand Experience

What is the ROI of a Brand Experience?

January 19, 2019

Today’s consumers are looking for strong personal connections with the brands they support. As...

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Cramer EventTech 2018 Presentations

Cramer EventTech 2018 Presentations

November 13, 2018

Across the three-day conference, EventTech 2018 showcased the latest technologies, newest trends, top best...

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Klik Powering Connections Forbes 30 Under 30

Klik Powering Connections Forbes 30 Under 30

October 12, 2018

Thousands of the world's most motivated millennials just finished celebrating innovation in business, art,...

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