The latest news, trends, and insights in live and virtual event and experiential and content marketing.
10+ of the Most Awesomely Effective Event Websites
August 22, 2017We've touched on what makes a great event website in the past, noting that...
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Why Experience Designers are the New Event Planners
August 11, 2017Anybody living and breathing in the agency world for the past two decades knows...
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Healthcare Brand Communications Utilize New Technologies to Empower Patients As Influencers
June 28, 2017In highly regulated industries, such as healthcare, there exists a communications struggle. Consumers, in...
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Is Facebook Spaces the Beginning of an Event Industry Revolution?
June 7, 2017Facebook is already considered the most effective social network for use when planning events....
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The 4 Big Themes at Event Marketer’s 2017 Experiential Marketing Summit
May 10, 2017The Experiential Marketing Summit (EMS) 2017 recently created a new wave of buzz that...
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From Innovation Labs to Attendee Engagement, Here’s What Cramer Presented at the 2017 Experiential Marketing Summit
May 4, 2017During the 2017 edition of Experiential Marketing Summit (EMS), Cramer took the stage to...
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The Event Marketer’s Framework for Measuring Social Media Engagement and Reach
April 28, 2017A successful social media campaign for conferences and events involves more than sending out...
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Live Social Video
March 30, 2017Although the idea of live video streaming is far from new, integrating the medium...
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