Insights

Fresh insights and emerging trends shaping the future of live, virtual, and content-first brand experiences, helping marketers create more meaningful connections and measurable impact.

Five Essential Ways to Become A Better Presenter

Five Essential Ways to Become a Better Presenter

September 9, 2015

Presenting. Public speaking. Performing. These words can instill everything from excitement to nervousness to...

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Event Content Strategy

How Second Screen Technology Can Push Your Presentation to the Next Level

September 2, 2015

Let’s play out a scenario: You’re taking the stage to give an important presentation....

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Event Marketers and Theater Trends

Why Event Marketers Should Pay Attention to Innovations in Theatre

August 25, 2015

Theatre and event marketing have a lot in common: both tell stories in order...

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Google Project Sunroof- A Sign of Things to Come from Google

Google Project Sunroof – A Sign of Things to Come from Google

August 19, 2015

On Monday, August 17th, Google—er, Alphabet—launched an initiative called Project Sunroof that aims to...

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Virtual Reality Untethered- The Samsung Gear VR Experience

Virtual Reality Untethered – The Samsung Gear VR Experience

August 14, 2015

Inside Samsung Gear VR of course! The latest in consumer ready virtual reality technology...

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Why Is Gamification Effective?

Why Is Gamification Effective?

July 20, 2015

According to the Entertainment Software Rating Board, an estimated 67% of households in the...

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Event audiences

How to Reach the 4 Key Types of Audience Members At Every Event

June 12, 2015

In today’s content-driven world, the material that makes the most impact is audience-centric and...

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How AR, VR, & The Metaverse Can Elevate Your Event

May 15, 2015

Event marketers are eager to use new technology to help heighten experiences for hybrid...

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