A Brand Experience & Content Marketing Agency
  • Capabilities
    • What We Do:
      • In-Person Events
      • Hybrid Events
      • Virtual Events
      • Content Marketing
      • Healthcare Marketing
    • How We Do It:
      • Strategy
      • Creative
      • Video Production
      • Engineering + Production
  • Work
    • Our Work:
      • Circle | An Inaugural User Conference
      • Fidelity Investments | Benefits Summit
      • 3DExperience World | An Annual User Conference
      • Thermo Fisher Scientific | A Global Product Launch
      • Hexagon | A Hybrid Tech Conference
      • More
  • Resources
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      • Events
      • Content Marketing
      • Video
      • Healthcare Marketing
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    • Podcasts
      • Expand Your Online Presence & Content Activation
      • Demystifying Virtual Production Technology
      • The Future of Video Strategy
      • Decentralized Clinical Trials & Sustainability
      • The Art of Explaining Complicated Science
      • MORE EPISODES
    • Downloads
      • The Event Strategist’s Guide to 2023 Experience Planning
      • The Complete Guide to Content Activation
      • Acting on Insights: Volume IV
      • Video Content Marketing eBook
      • Hybrid Events Explained
      • Your Event and Content Roadmap
      • The Complete Guide to Virtual Events
      • Virtual Events: They’re not just for conferences anymore.
      • HCP Education Initiatives: New Programs for a New Era
      • Embracing the Virtual World
      • Acting on Insights: Volume I
      • Acting on Insights: Volume II
      • Acting on Insights: Volume III
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5 Lessons Learned From Hosting a Hybrid Event

Here are five key lessons we’ve learned hosting events that merged live broadcast with online technology—mixing in-person and at-home attendees through consistent content, mutual engagement, and personal interaction. These are the guideposts that have helped us create experiences that resonate with participants all over the world. We’re still learning all the rules, but we’re very excited by the initial results. We hope they help you the way they’ve helped us.

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Strategy

  • Experience Design
  • Campaign Development
  • Messaging
  • Experience Intelligence

Creative

  • Content Marketing
  • Video & Animation
  • Event Content
  • Brand Activations
  • Environmental Design

Execution

  • Virtual Events
  • Video Production
  • AR-VR-360 Video
  • Event Production
Contact

theteam@cramer.com

425 University Avenue
Norwood, MA 02062

781.278.2300


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