Insights

Fresh insights and emerging trends shaping the future of live, virtual, and content-first brand experiences, helping marketers create more meaningful connections and measurable impact.

The Power of AI Voice Technology

December 8, 2025

Advancements in AI voice technology have significantly transformed live events, whether they're internal meetings...

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Injecting Personal Creativity into Brand Identity

June 25, 2025

In the competitive landscape of Brand Experiences, finding harmony between personal creative instincts and...

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Branded Content Production

June 19, 2025

At Cramer, we've seen how strategic storytelling transforms event marketing from tactical execution to...

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The Creative Director’s Mindset

April 30, 2025

In an era where audiences crave authentic experiences more than ever, event professionals are...

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How to Budget for Your Video Production—And Maximize Your ROI

April 28, 2025

Is video production within my budget? It’s a question we hear all the time—How...

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AI in Cramer Events

March 7, 2025

The adoption of Artificial Intelligence reflects a dynamic intersection of branding, innovation, and technology....

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Recapping the 97th Academy Awards

March 4, 2025

The Academy Awards are about more than just who takes home the prize or...

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Rare Disease Day 2025

February 28, 2025

Every year on the last day of February, the world comes together to recognize...

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