How 360-Degree Video Is Evolving Brand Experiences
The concept of 360-degree video is nothing new, but now it’s moved out of the realm of extreme gaming into the realm of the everyday.
This is partially because of YouTube, which introduced
Choose What You See
With 360-degree video, viewers
Did you hear about the 2015 Democratic debate streaming on GearVR in full 360-degree video glory? If you happened to have a VR headset handy and were able to tune in, it was pretty amazing new political perspective. That’s the kind of immersive experience we’re going to see much, much more of going forward.
Go Inside the Brand
This is just the
True 360-degree video potentially
Bring Vendors and Business to the Brand
Overall, widespread acceptance of 360-degree video
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Measuring Experiences By Emotional Reactions
How 360-Degree Video Is Evolving Brand Experiences is part of our obsession with:
Turning viewers into brand loyalists.