Inside Out

What We're Reading

Sit Back, Relax, Enjoy The Art: Teen-Designed Chairs Debut At Copley

wbur.org/artery/2019/05/09/teen-designed-adirondac
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5 Brands That Prove B2B Isn’t Boring

chiefmarketer.com/5-brands-that-prove-b2b-isnt-bor
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5 Brands That Prove B2B Isn’t Boring

chiefmarketer.com/5-brands-that-prove-b2b-isnt-bor
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Taco Bell is opening a hotel and resort

cnbc.com/2019/05/16/taco-bell-wants-you-to-spend-t
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Taco Bell is opening a hotel and resort

cnbc.com/2019/05/16/taco-bell-wants-you-to-spend-t
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The Power of Hidden Teams

hbr.org/cover-story/2019/05/the-power-of-hidden-te
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This robot hits you in real life when you get hit in VR

theverge.com/2019/5/16/18628059/arduino-mega-htc-v
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Event Marketing Week: Trends In The Experiential Event Marketing Industry [Podcast]

benjshap.com/martech-podcast/event-marketing-week-
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Splash Event Marketing Study on How to Attract Millennials

bizbash.com/experiential/article/21068098/splash-e
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Martech Podcast -- Event Marketing Week: Trends in the Experiential Event Marketing Industry

benjshap.com/martech-podcast/event-marketing-week-
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Ellie Mae Creates an “Experience” for B2B Buyers

chiefmarketer.com/ellie-mae-creates-an-experience-
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Advertising metrics for your bottom-line

thinkwithgoogle.com/marketing-resources/data-measu
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Is Conference Room Air Making You Dumber?

nytimes.com/2019/05/06/health/conference-room-air.
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Can an Art Collective Become the Disney of the Experience Economy?

nytimes.com/interactive/2019/05/01/magazine/meow-w
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Can an Art Collective Become the Disney of the Experience Economy?

nytimes.com/interactive/2019/05/01/magazine/meow-w
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How Immersive Experiential Learning Activities Can Add Value to an Incentive Travel Program

motivate.siteglobal.com/how-immersive-experiential
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Why Every Company Needs to Think Like an Entertainment Company

hbr.org/2019/05/why-every-company-needs-to-think-l
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Sobering Up: Why Non-Alcoholic Activations are Trending

eventmarketer.com/article/non-alcoholic-activation
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5 Ways Augmented Reality Will Influence the User Experience

altadigital.com/blog/augmented-reality-user-experi
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Inside HP and Rüfüs Du Sol's Coachella Team-Up

bizbash.com/experiential/article/21065618/inside-h
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Diversity and Inclusion Report from MPI Provides Insight and Ideas

meetingsnet.com/event-design-ideas/diversity-and-i
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Tribeca Immersive 2019: VR and beyond

jwtintelligence.com/2019/05/tribeca-immersive-2019
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I want this insufferable Samsung TV for millennials

fastcompany.com/90340902/fine-i-want-this-insuffer
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The evolving role of the B2B CMO: Reclaiming the strategic high ground

strategyand.pwc.com/report/evolving-role-B2B-CMO
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Quincy biotech, medical boomlet a bid to become another ‘next Kendall Square’

boston.curbed.com/boston-development/2019/4/29/185
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