Obsession

Event Experience Design

The art of designing memorable moments.

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The latest trends, analysis, and news from our Event Experience Design obsession.

Setting The Tone

How Your Meeting Music Impacts The Audience

Music is what sets the tone for your entire event and it’s one of the most powerful tools for impacting emotion.

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Quiet Time, Please

Designing Events for Introverts

Making room for introverts can lead to more dynamic and successful events.

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Get Out Stay Out

Embrace the Outdoors with These Event Spaces

Letting the great outdoors help inspire your attendees and drive home your message.

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Luxe Brand Elevation

CPG brands aim for unexpected complexity with elevated event experiences.

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Seeing Neon at Events

Neon pops into event design with a bright, bold, and retro message.

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Design with Hygge

Cozy comes to events, thanks to a Danish concept known as hygge.

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Nailing the "Why Attend"

10+ of the Best Event Websites

Simply having an event website won't magically make thousands of attendees register for your event. But having an amazing event website will definitely help.

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Designing Frictionless Events

​UX Design Goes Way Beyond Digital

UI and UX roles are evolving. Now XD, Experience Designers, are on the frontlines of the event planning battlefield.

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Throw It Back

Brand Activations Return to Analog

The latest trend in experiential marketing and brand activations is a simple return to the age of authenticity. A time before digital ruled the way we experienced the world.

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What's Popping?

9 Awesome Ephemeral Popups

The fading and the fleeting. The urgent and surprising. Why are pop-up experiences so delightful and engaging for the new generation of consumers?

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A Timely White Paper

Sales Meeting for Millennials

The millennial mindset is changing what participants expect and need from corporate events.

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Playification

How marketers are recalling the joys of childhood play.

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Two-Story Activations

Exhibitors are building up to maximize space and boost engagement.

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Experiential Packaging

When a brand experience arrives at your doorstep.

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Legends Never Die

Four Traits of Legendary Events

How does an event like TED become an event like TED?

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Hands-on With Emerging Technology

Cramer unleashes new potential for real-time projection mapping

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High-Tech Office Space

Modern offices become incubators for high-tech collaboration and organization.

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Biometrical Art

Art with a heartbeat humanizes creative event experiences.

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Material Innovations at Events

Material innovations are transforming taste and touch in brand experiences.

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Corporate Incentive & Travel /

Embracing Entertainment Trends

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Obsession Event Experience Design

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