Ballroom fatigue: it’s the meeting world’s elephant in the room. Despite the efficiencies that a ballroom-style event offers planners, today’s attendees with their thirst for new experiences want to spend their time—and money—in a venue that will excite and inspire them.
How Managers Can Make Casual Networking Events More Inclusive
Based on interviews conducted with female leaders who are working to reduce bias in the workplace, these 8 tips are great ways to create lasting change, diversity, and inclusion at your company events.
Event Innovators 2018: Top 10 Innovative Brands
In the age of social media, experiential marketing has become more crucial than ever to generate buzz, engage consumers, and increase profits. See which companies are creating the most meaningful, forward-thinking events.
New York Comic Con's Top Brand Experiences
Amid the seas of book signings, photo ops, gameplay, cosplay, anime and more at the convention center, brands went heavy on experiential to engage fans, new and old, in their franchises.
4 Corporate Event Planning Mistakes and How to Avoid Them
A lot is at risk when planning a corporate event. One simple mistake can snowball quickly into disaster. And when it does, you’ll have to answer to stakeholders.
How Robots and Drones Will Change Retail Forever
What if you could store and deliver goods as easily as data? Amazon, Walmart and others are using AI and robotics to transform everything from appliance shopping to grocery delivery.
Adobe Is Trying to Bring Augmented Reality Experiences Mainstream
With Project Aero, Adobe is trying to take its success with more familiar design tools such as Photoshop and Illustrator and use similar concepts to deliver AR at scale.
Facebook Announces Portal, An Echo Show Rival Focused on Video Chat
As Facebook works to contain the fallout from its biggest-ever data breach, the company is introducing a product that will bring a camera and microphone into your living room.
How Instagram Is Deciding the Future of Concerts and Live Music
A veteran concert designer explains how shows these days are just as engineered for audiences at home as for those in front of the stage.