The must know takeaways and talking points from this year's EventTech conference by Event Marketer.
Snapchat's Perfectly Executed Pop-Ups and Why "Spectacles" Won in a Way Google Glass Couldn't
Snap Inc.'s foray into the hardware space with "Spectacles" is proving buzz-worthy and harkens back to a time when screens didn't get between us and life.
How This Wearable Tech Device Provides Custom Marketing at Large Events
Hurdl is a text-based platform that creates one-to-one communication between attendees and hosts.
10 Examples of Strong “Why Attend” Pages
Attendees often need a little urging to come to your event. To make this easier for all involved, craft a “Why Attend” page.
Everything Marketers Need to Know About Generation Z
New data on Gen Z attitudes on media consumption, travel, financial services, health care, retail and more.
New Ways to Share in the Moment
Instagram announces live video on Instagram Stories and disappearing photos and videos for groups and friends in Instagram Direct.
HP Demos Offer Participatory Journeys at Panorama Festival
Immersive technology, multisensory art installations and an engagement strategy that touched many generations catapults HP’s Panorama Festival sponsorship.
How GE Digital’s Predix System Will Make Any Machine An Intelligent Asset
The Industrial Internet of Things will build the next generation of platforms.
Apps Will Be Dead in 5 Years
One big issue has been hanging over this year’s Web Summit. The sudden decline of apps.
In case you missed it...
Get the quick recap and the full slide decks from Cramer's two compelling EventTech 2016 presentations.