Those who design the event experience should drive the app selection process from broader, holistic view, and build the app's capabilities into the attendee’s intended journey. Here's how.
The It List: Recognizing the Top 100 Event Agencies
Cramer is honored to be listed as one of the top 100 agencies on Event Marketer’s 17th annual It List, for the fifth consecutive year.
Why Technology Isn’t Being Used to Track Engagement at Events
Ask nearly any event organizer about attendee engagement, and they’ll say it’s a top priority. Despite this, most have not invested in the right technology to track and analyze attendee behavior.
Science Up Your Talks
Two decades of being a stand-up comic taught me a lot about giving presentations and the importance of getting – and keeping – an audience’s attention.
Neuroscientist: Walking Is 'a Superpower' That Makes Us Smarter, Healthier and Happier
In a new book, a neuroscientist digs deep into the brain benefits of just walking around.
Samsung’s next foldable phone will bend into a square like a wallet
Despite the disastrous launch of its first foldable phone, the Galaxy Fold, earlier this year, Samsung is working full steam ahead on its next folding gadget, according to a report from Bloomberg. But there are several major differences between Samsung’s sophomore effort and its freshman Fold (which will finally be released this month).